entreprohooper.Connect

Same discipline.
Different game.

Building businesses, figuring things out, and sharing what I learn along the way.

See What I'm Building
Black-and-white portrait of Adrian Lopez

From the court to the deal table.

I played basketball for a long time. It taught me how to practice when nobody's watching, take coaching, and show up again after a bad game.

After basketball, I spent more than 15 years in sales and business development — learning how to listen, solve real problems for people, and keep a pipeline moving.

Now I'm building my own businesses and applying those lessons in real time. Some things work, some don't. I'm sharing the process either way.

These days, I'm focused on building useful businesses, finding customers, and learning what actually works—not just talking about entrepreneurship.

What I share

  • Entrepreneurship and building businesses
  • Sales, marketing, and growth
  • Lessons from experiments, wins, and mistakes
  • Basketball, discipline, and reinvention

Follow along.